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Getting customers

132. Do You Have To Be Sexy To Succeed As An Online Coach?

In this episode Jonny and Alex get into if it’s necessary to be sexy, attractive or take some clothes off in order to be a successful online coach. They talk about cutting through the noise, playing the game to grow your audience online is difficult, what to do when you have people’s attention and more. […]

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Getting customers

Why ‘the grind’ and hustle porn will kill your personal training business

We all have a few of them on our social media news feeds. The bad impression of Gary Vee ‘Lions don’t follow the opinions of sheep’ type characters who would are constantly sharing screenshots of their stock market ‘success’ and can be caught posing next to a leased BMW on any given Sunday. Could you […]

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Getting customers

Mike Israetel: Inside the mind of a fitness industry titan

Fast-Talking, foul-mouthed and charismatic – Dr. Mike Israetel is a 5’6″ and 250 lb slab of Moscow muscle. He is also the co-founder of Renaissance Periodization (RP), one of the largest evidence-based online coaching platforms in the world. Inhabiting a fascinating balance between click-baity and informative rpstrength has over 400k followers on instagram. Beyond the […]

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Getting customers

47. Copywriting for Online Personal Trainers with John Romaniello

How can he help personal trainers? Simply put, John Romaniello has made millions from selling fitness products online.

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Coaching clients Productivity

How to beat Impostor Syndrome as an online coach

Impostor syndrome affects all of us. The deeper we go in a field, the more we realise how much we don’t know. Often, the people who deserve to have impostor syndrome don’t have it (obliviously ignorant, mount stupid) and those who do, needn’t (valley of despair). That is to say, there’s 2 types of people […]

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Software & Tech

The 10 best apps for Personal Trainers

So what are the best personal training apps? From Truecoach, to MyFitnessPal, to good old fashioned PDF’s, in this article we’re going to run through the most popular apps and software for personal trainers to deliver their coaching, and tell you our picks for the best for a few different situations. Before we get into […]

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Productivity

3 Reading Habits That Are Hindering Your Growth

Reading habits can make or break your learning quality…

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Coaching clients

5 podcasts all Personal Trainers should listen to

Podcasts are an incredible tool that can get you access to some of the best minds in the world, in your pocket, for free. Whether its looking to increase your knowledge of nutrition and exercise, or topping up your business nouse to keep up with industry trends and best practices, there is something out there […]

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Getting customers

How To Run Your Fitness Business like the Pros

If Twitter is to be believed 99.2% of human adults in 2021 are entrepreneurs and business ‘experts’. What this means in practice, for fitness professionals, is that there is a slew of crap advice out there from people that don’t really understand how to effectively run a business. This article is intended to be a practical […]

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Getting customers

The 5 things that all successful Online PT’s Do

Speak with authority and empathy to their audience Run Ads Have scalable coaching systems in place Deliver meaningful result to their clients Know their numbers The first 2 points revolve around lead generation, 3 and 4 are all about delivering excellent coaching, and number 5 is about putting on your CEO hat and running the […]